After fifteen years of friendship, Sophia and Sarah knew they had to create something together. Sophia has always been a big dreamer, with some seriously big goals. Sarah knows the steps to get them there, making them the perfect team. Growing up in Wisconsin, with a love for design and architecture, Sophia always knew the Midwest was lacking something that she could bring, which is how BSL Studios was born. 

With the first project underway in the beautiful Whitefish Bay, WI, Sophia and Sarah are beyond excited to share their vision with the world. 

We're breaking glass ceilings... one house at a time.

xo, Sophia + Saeah

So you want to know more?

1. # OF PROPERTIES? 

2. DREAM FOR BSL?

3. BEST PART OF WI?

4. ALTERNATE EGO?

5. SOPHIA'S SET ON...

one 

interior design firm

nice people + lake life

millennial housewife

tile + custom cabinets

THE BSL Q&A

So you want to know more?

1. # OF PROPERTIES? 

2. DREAM FOR BSL?

3. BEST PART OF WI?

4. ALTERNATE EGO?

5. SOPHIA'S SET ON...

one

interior design firm

nice people + lake life

millennial housewife

tile + custom cabinets

THE BSL Q&A

01.

Whether we're redecorating for the next season, designing a home from the ground up, or gutting a single room, design is at the forefront of everything BSL Studios does.  We always say we're "making the old look new, and the new look old." We want to merge modern with classic, timeless designs that have been around for decades. We can't wait to get our hands dirty with our future home projects and share the BSL Studios vision.

DESIGN

02.

When Sophia started BSL in her dorm room, she didn't know how many people were just like her;  People that prioritize their environments and feed off of organized and beautiful spaces. Over the last four years, BSL has created one freakin' amazing community. You are our people and we can't wait for you to be there through it all - the good the bad, and definitely the ugly (if you can't tell... we're going to keep it as real as possible). We're thrilled to have the BSL family by our sides as we add homes to our resumes.  

COMMUNITY

03.

One of Sophia's main design goals is to finish a space with such classic details that in 20 years, it still looks as beautiful as it does today. We hope to offer homes that step away from the "cookie-cutter" world we live in. Whether it's a house built in the early 1900s or a brand new home, it will have that special kind of look that makes people stop and say, "Now that is a beautiful home." 

CHARACTER

come along for the ride!

we're so excited! 

we've got some big dreams...

what we're all about

meet the team

FOUNDER & CREATIVE DIRECTOR

When Sophia first started By Sophia Lee, her goal was to one day open her own interior design firm. Sophia has always had an eye for design, seeing things that very few people notice. With an Interior Architecture degree under her belt and a whole lot of experience from just doing it, she's living out her dream one project at a time. When she's not picking out tile or designing spaces from her office, you can find her walking around Cedarburg, entertaining friends or grabbing a peach blossom tea at the local coffee shop. 

SOPHIA LEE

SARAH JESSUP

DIRECTOR OF BRAND DEVELOPMENT

Sarah began working with Sophia when they were seniors in college, and quickly grew to be a vital part of the team. Sophia dreams big, and Sarah comes up with a plan to make it happen... aka the perfect pair. With a Marketing degree and certificate in Digital Studies, Sarah knows how to grow a business. When Sarah isn't crunching numbers or editing content, you can find her trying a new restaurant, reading a book at the park, or on a plane to somewhere new. 

Emails are our thing over here at BSL. We'll be dropping in your inbox with weekly house renovation updates, our favorite home finds, and emails so irresistibly beautiful you'll be waiting all week to open it.

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